Excellent post on AdAge's critique of EthicMark and its criticism of neuromarketing... EthicMark... the train has left the station and is heading in the right direction. Recommend you join the 21st century. Click here for the full text of the post
I am CEO of AbleBrains. We're dedicated to helping companies use the science of marketing to create and lead great Market Categories. I used to be a GVP @ SAP leading mid-market initiatives including, Social Media Strategy, Total Customer Experience, Competitive marketing, Market Intelligence and Services Marketing teams.