An Attitudinal Segmentation Primer

Did you know that you can segment your market based on the attitudes your customers have toward buying your products and services?  And that if you do this you will be able to separate out high return from low return customers?

Did you know that when you combine this type of segmentation with demand modeling you can also optimize demand for your product or service?

Did you know that you can dramatically improve your win-rate over your competitors by personalizing content and offers specific to what a particular consumer's style is -- talking in their language about their concerns?

Download Attitudinal segmentationAblebrains.  As always, I look forward to your comments and feedback.